At the risk of being extremely on the nose, Cosmic Blues Traveling Bar is a bar that travels to weddings and private events! Made out of a restored 1968 Shasta camper named Cosmo, Cosmic Blues brings a alchemy, wonder, and mid-century charm wherever they go.

They already had an existing logo mark and had been serving customers for a couple years already so I had the fun challenge of creating a comprehensive brand identity out of just an existing logo, primary color, the camper itself, and the personality of the owner. I extended the color palette, designed complimentary icons, a custom pattern, print materials like a recipe book, cocktail guide, etc. and built them a custom companion website that integrates their booking and customer management software.

Now they have a complete brand identity as full of wonder as their cocktails!

See examples below…